Forseven
Brand Creation

Challenge
Forseven is an ambitious UK-based luxury electric vehicle (EV) startup backed by UAE sovereign funding, set to revolutionise the high-end automotive market. Positioned at the intersection of cutting-edge technology and uncompromising luxury, Forseven aimed to redefine what the future of premium EVs.

Solution
As the Creative Director of Brand and Visual Identity, I was tasked with bringing the Forseven vision to life. I worked closely with internal teams translating Landor’s strategic brand framework into a cohesive, dynamic visual identity system. With the vehicle launches still on the horizon, my focus was to establish a powerful, enduring brand presence that would resonate with discerning audiences and set the tone for Forseven’s entry into the market.